The Italian production company, a leader in the high-end furniture and luxury accessory market, lands in London and doubles in Miami. Luxury Living Group inaugurates two new showrooms in locations strategic for business with an outlook towards development in the wake of growth trends. A leader in the high-end furniture and luxury accessory market, the Italian production company lands in London and doubles in Miami.
For the first store in the British capital, Luxury Living Group has chosen one of the city’s most exclusive, iconic areas. Located in the neighbourhood of Knightsbridge, on Brompton Road at number 20, the new space covers a surface area of approximately 500 m² over two floors, where the Trussardi Casa, Bentley Home and the Heritage Collection lines are on display.
This furniture boutique features the latest in sofas, armchairs, coffee tables and accessories—an expression of contemporary and innovative lifestyle. The concept conceived by the design team of the group draws from the area’s aristocratic, Victorian architecture. The two wide display window frame an interior with a refined, eclectic mood embellished with rich materials, like window and botticino marble used to create graphic patterns in the flooring. The color palette is based on warm tones, running from ivory and champagne tonalities to touches of gold and satin finishes.
In addition, for Art Basel Miami 2014 and to celebrate the 10th anniversary of being on the American market, Luxury Living Group will double its stores in Miami with a second location at 4141NE 2nd Avenue in the Design District. A neighborhood that has been a symbol of renewal and expansion since the early years of the new millennium to today, it was the center of radical change, establishing itself as the place to go for luxury shopping.
The new approximately 750 m² Luxury Living showroom (30% larger than the already existing one) houses the Bentley Home, Fendi Casa Ambiente Cucina and Fendi Outdoor collections. It introduces a modern look, also created by adding a maxi video wall facing the outside, on which content on new items is projected.
The rooms with an elegant atmosphere feature pale tones with travertine-effect floors and silk effect stuccoed walls. Wallpaper on the ceilings replicates the motifs of mosaics in shades of ivory, paired with decorative filters made with galvanized gold circles. Other environments offer squared boiserie, mother of Pearl lacquered and cantilever shelves in bronze shades with inset LEDs; you experience the evocative emotions of en plein air places on the patio and the terrace which recreate a Caribbean room dedicated to the outdoor offerings.
The new openings in Miami and London join the locations in Milan, Paris, New York and Los Angeles, bringing the number of directly managed Luxury Living showrooms around the world to 9.
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